Since its adoption in 2013, the GS1 DataBar coupon barcode has transformed the way manufacturers and retailers structure offers. This advanced symbology supports up to three purchase requirements and accommodates a wide range of data fields, giving brands far more flexibility than traditional UPC‑based coupons.
With its expanded data capacity, the GS1 DataBar enables:
Symbology ensures that all coupon data is encoded accurately and that the resulting barcode image meets GS1 specifications—delivering a graphically perfect symbol ready for any coupon event.
The content capacity of the GS1 DataBar coupon code makes checking the accuracy of encoded content a critical part of your proofing process. As a proofing tool, Symbology developed Coupon Validator Reporting that provides full data field breakdown and decode detail to confirm the coupon offer is encoded as intended
Printed Instant Redeem Coupons (IRC). Do you need printed coupons? Symbology can print IRC’s for you in a multitude of colors.
